Pricing
Clear numbers, before the first call.
Three ways to work with us, with indicative prices so you can decide whether to talk. Every engagement gets a written estimate with its assumptions before anything is billed.
Discovery sprint
₹1.5 lakhfixed
2 weeks
Decide what to build before paying to build it.
For you if: Teams with an idea or a problem, no spec yet, and a budget decision to make.
Included
- Three working sessions with the founders
- One-page brief: goal, users, constraints, first release
- Architecture sketch and data model
- Scoped plan with effort, sequence and a fixed quote for the build
- Clickable prototype of the first two or three screens
Not included
- Production code
- Design system beyond the prototype
- Hosting or third-party costs
Project build
Most chosenfrom₹5 lakh
4–12 weeks per release
A first release in your accounts, with tests, monitoring and a runbook.
For you if: Startups and SMEs with a defined scope, or a completed discovery sprint, who want a product shipped.
Included
- Fixed price per release, agreed in writing before work starts
- Design, engineering, QA and cloud setup by the founders
- Working software every one or two weeks in a repository you own
- Infrastructure as code, monitoring and backups before launch
- Launch runbook and a handover session
- 30 days of post-launch fixes
Not included
- Cloud, domain and third-party service bills (paid from your accounts)
- Scope added after the brief is approved (quoted separately)
- Ongoing operations after the 30 days (see Retainer)
Retainer
₹2 lakhper month
Monthly, 3-month minimum
Ongoing build and operations from the team that knows your system.
For you if: Products already live that need a steady stream of features, operations cover and a team on call.
Included
- Reserved founder capacity each month
- Feature work prioritised with you every fortnight
- Production monitoring, incident response and patching
- Monthly review of usage, cost and next most valuable changes
- Dependency, security and cloud-cost hygiene
Not included
- Cloud and third-party bills
- Large new modules (quoted as a Project build)
- 24×7 phone support unless agreed in writing
All prices are in Indian rupees, exclusive of GST at 18%, and indicative until confirmed in a written estimate. Cloud, domain and third-party service costs are paid from your own accounts.
Side by side
What each tier actually gives you.
| Discovery sprint | Project build | Retainer | |
|---|---|---|---|
| Price | ₹1.5 lakh | from ₹5 lakh | ₹2 lakh / month |
| Pricing model | Fixed | Fixed per release | Monthly |
| Typical length | 2 weeks | 4–12 weeks | 3 months + |
| Written brief and plan | |||
| Production code you own | |||
| Cloud setup and monitoring | |||
| Post-launch fixes | 30 days | Continuous | |
| Incident response | |||
| Monthly usage and cost review | |||
| Credited against a build | Yes, if you proceed within 60 days | — | — |
What moves the price
Six things that make a build bigger or smaller.
Tell us where you stand on these and the estimate gets accurate fast.
- 01
Number of user roles and screens
A two-role product with eight screens costs a fraction of a five-role platform with forty.
- 02
Integrations
Each external system (payments, ERP, hospital records, WhatsApp) adds design, testing and failure handling.
- 03
Data migration
Moving years of spreadsheets or a legacy database into a new model is often its own phase.
- 04
Compliance and audit needs
Health, finance and government work needs audit trails, access reviews and documentation that take real time.
- 05
AI features
Evaluation sets, human review steps and cost controls are part of any AI feature we ship, not extras.
- 06
Who else is involved
Working alongside your in-house team or another vendor adds coordination; a clean greenfield build is faster.
Pricing questions
The questions that come up on every first call.
How do we engage you?
Three ways: a fixed-scope project, a monthly retainer for ongoing build and operations, or a short paid discovery to decide which. Every engagement starts with a written brief you approve.
How do you price work?
Fixed price for well-defined scope, monthly for ongoing work. The tiers on the pricing page and the budget ranges on the contact form are indicative and only start the conversation. You get a written estimate with assumptions before anything is billed.
Who owns the code?
You do. Work happens in repositories and cloud accounts you control, under licences that let you take it anywhere. We keep nothing you would need to ask us for.
Start with the challenge
Want a number for your project?
Send us the brief you have, however rough. You get a written estimate with assumptions, not a sales call.
Start a conversationNo obligation. Just a useful first conversation.